WELCOME TO MORFFEW PHOTOS

“Through 20 years of family portrait photography I have developed a style that is unique, classic and alive with expression and feeling. Family portraiture is incredibly rewarding work and I love what I do.

I believe MORFFEW PHOTOS is such a successful Australian brand largely because of our staff of highly skilled, enthusiastic professionals. We all share a common belief in the importance and value of quality family portraits. Everyone at Morffew is committed to providing our clients with a fantastic experience and a treasured finished product.

We understand that parents want wonderful photographic portraits of their children, memories that will be part of the family forever. And our experience and business model means we can provide superlative service at affordable prices.

MORFFEW PHOTOS wants to partner with people who can see the value of a respected, trusted brand. Morffew people are creative professionals who realise that the key to great family portraiture is that we care about the finished product as much as our clients do.”

Mark Morffew
CEO and founder of MORFFEW PHOTOS

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THE VISION

The success of the MORFFEW PHOTOS concept has allowed us to evolve in to the franchising arena.

This is an exciting move which allows MORFFEW PHOTOS to enjoy continued growth, with a goal of establishing ourselves as Australia’s number one family portrait studio.

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THE BENEFITS

By owning a MORFFEW PHOTOS store you will become part of a trusted, recognisable and successful Australian brand.

These are just some of the many benefits to partnering with MORFFEW PHOTOS:

• Potential for high margins achieved through our proven sales strategy.
• No formal photography experience necessary!
• MORFFEW PHOTOS are recognised industry leaders.
• The MORFFEW PHOTOS branding is strong and prominent both within our stores and as part of our product design.
• MORFFEW PHOTOS are also very effectively marketed through our television commercials.
• Head office is responsible for all production and product supply so you won’t have the hassle of dealing with a range of suppliers. All our products arrive at your store customer ready.
• MORFFEW PHOTOS uses unique, branded, easy-to-use software.
• The size of the MORFFEW PHOTOS family means you’ll benefit from our group buying power.
• The MORFFEW PHOTOS head office team have extensive marketing, retail and sales experience and will give you all the support you need, so you’ll more time to focus on your store.
• You will receive training by Mark Morffew.
• MORFFEW PHOTOS carries very little stock. Customer orders are customized and paid for before production.
• We use proven, state-of-the-art business and technical systems.
• Family photography is not a fad. Parents will always want to have a beautiful record of their family.

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THE OFFER

Own your own MORFFEW PHOTOS photographic studio.

MORFFEW PHOTOS has limited opportunities for owner-operators to invest and become a part of this unique Australian brand. With the proven MORFFEW PHOTOS business model and your dedication to our system at the customer end of the business, you have the potential for very attractive financial and professional returns.

You will experience intensive training at the Morffew Photographic Academy and as our partner we’ll ensure you have the support you need to become an expert in all aspects of the business.

Select individuals will have the opportunity to join our growing network and partner with us in this inspiring, rewarding and creative environment.

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WHAT WE’RE LOOKING FOR?

MORFFEW PHOTOS wants to talk with people with exquisite attention to detail, a huge regard for customer service and a spark of creativity.

You don’t need to be a professional photographer to own a MORFFEW PHOTOS studio. Some of our best people came to us with no formal photographic training. You need to love the art of family portraiture and understand how to make the whole process a wonderful experience for every customer.

You will also need access to enough capital to establish your business and support your own lifestyle during the early growth phase of the business. Depending on your location, you may require between$350,000 and $450,000 to get started.

In short, we want people who can inspire a team to their best work, every time and we want clients who cry tears of joy when they see the beautiful framed portrait of their baby.

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HOW DOES IT WORK?

MORFFEW PHOTOS conducts a thorough partner screening during the selection process. At this time you will be required to:

• Attend a minimum of three face-to-face interviews.
• Complete a detailed application form.
• Pay an application fee.
• Seek independent financial, accounting and legal advice.
• Prepare your own business plan and financial forecasts.

If you are approved as a partner, you will be required to pay the initial franchise fee. We will then work with you to find a suitable site and manage the studio fit-out. During this time you will undergo your initial training and induction. The final phase is your new studio training.

From this point you are ready to operate your MORFFEW PHOTOS studio and we will support your store launch and marketing campaign. All partners pay weekly royalties which are calculated as a percentage of your studios gross weekly revenue.

We provide ongoing training, manage the marketing fund and ensure your store grows with the brand and continues to meet our high standards of excellence.

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WHAT’S NEXT?

If you are interested in finding about more about becoming a MORFFEW PHOTOS partner, then lodge an expression of interest via the form on this page. We look forward to hearing from you.